Myths and Misconceptions

is a film project by ART for The World, comprising six stories by internationally awarded independent filmmakers on the topic of personal and collective responsibilities in fighting pain and cancer.

The filmmakers, having been invited to shoot 10’-12’ short movies, without any restriction of genre (fiction, documentary, etc.), are:

Karim Ainouz
(Brazil/France), Best Film at the Chicago Film Festival in 2002 for Madame Satã.
Faouzi Bensaidi (Maroc) Death For Sale Morocco’s official selection for the Academy Awards 2012
Sergei Bodrov (Russia/USA), Academy Award Nomination for Best Foreign Language Film in 2008 for Mongol.
Xiaolu Guo (China), Golden Leopard at the Locarno Film Festival in 2009 for She, a Chinese.
Hüseyin Karabey (Turkey), Best New Narrative Filmmaker at the Tribeca Film Festival, New York in 2008 for Gitmek - My Marlon and Brando.
Carlo S. Hintermann (Italy/Switzerland), Jury Prize (Enel Cuore) at the Rome International Film Festival in 2011 for The Dark Side of the Sun.

Sergei Bodrov
’s short film, taking place in Los Angeles, is about a father and a child’s discovery of love through a desperate fight against the deadly disease of leukemia. Hüseyin Karabey describes a family of workers with health consequences for working in the production of jeans in a vey polluted textile industry outside of Istanbul. Xiaolu Guo will tell a story of an abandoned woman in China because of age and breast cancer. Faouzi Bensaidi ‘s black comedy is about a man who tries to escape from the lab/prison of a mad scientist executing convicts trough cancer contamination, with hilarious sequences on industrialized food and chemical chambers full all of smoke, sun’s harmful rays, etc. Karim Ainouz will shot his story in Brazil and Algeria on melanoma. An imaginative approach by Carlo S. Hintermann sees how a diagnosis of lung cancer forces a man in Venice to metaphorically explore the effects of water to face his operation.

Distribution: the objective of the production of the six short movies, to be edited in one long-feature version, is to be screened on the occasion of Cannes Film Festival 2014.

will be then promoted both as individual short movies as well as in the form of one long-feature film, in at least filthy international film festivals throughout 2014-2015 as well as in schools, universities, medical institutions and broadcasted on TV channels.

The film aims to have a certain impact on a large audience trough its six stories covering almost all the continents. It will also assist the challenge of professionals, patients and their families. The distribution through DVD will provide a great opportunity to use the film for local-level educational projects, as a product complementary to other means of information about cancer and its prevention.


Prof. George Coukos, Director Swiss Cancer Center, CHUV, Lausanne: “We have an obligation to change the course of the cancer epidemic and improve the lives of millions of people around the world. We can influence the decisions made by governments regarding their health policy and funding, we can raise awareness about the steps everyone can take to reduce their risk of cancer, and we can ease the suffering of cancer patients worldwide by ensuring they have access to appropriate pain relief. To achieve results will require coordination on a global scale, with the cancer community collaborating in new ways and with greater urgency and efficiency than ever before. “Myths and Misconceptions” is an excellent step in the right direction.

Cary Adams, CEO UICC (Union for International Cancer Control), Geneva: « Cinema is one of today´s most effective and relevant medium for communicating messages in a universal language and artists, in particular filmmakers, are more and more often asked to put their experience to the service of communities. Composed of 6 short movies of an approx.length of 15-25 min. filmed by 6 well-known filmmakers, will help addressing certain myths and misconceptions around cancer, effectively translating important messages, and raising awareness about the disease among a wide audience ».

Christopher P. Wild, Director International Agency for Research on Cancer, WHO, Lyon « I hereby express my support to the film project of ART for The World with working title “Myths and Misconceptions”. This project is a call to action to support the UNICC, the WHO, the International Agency for Research on Cancer and other organizations engaged in increasing knowledge and its dissemination in order to reduce the human burden of cancer ».

Prof. Andrea Carlino, Université de Genève, Faculté de Médecine, Institut de l’Histoire de la médecine et santé: « I have the pleasure to warmly support the film project Myths and Misconceptions produced by Art for the World ».








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